DragonBall Super MonsterFlex

Artwork Packaging| Diramix

Studio RAM created the packaging artwork for this new collection through a co-marketing operation between Diramix, with its brand MonsterFlex, and DragonBall, the famous manga by Akira Toriyama, one of the best-selling comics in the world. We have taken care of the graphics for the blister and display boxes, and subsequently created product renderings and promotional materials.
This project required the ability to combine different brands with a visual identity already structured. DragonBall, in fact, is a brand whose license is linked to a detailed style guide that contains all the elements of the brand and the rules for their use. MonsterFlex, on the other hand, is a product line now in its seventh series, for which we have created the logo, the artwork of the packaging and developed the character design of the characters from various collections, as well as other collateral products made in co-op with other brands.
Our experience has allowed us to harmoniously integrate these two worlds, respecting the guidelines of DragonBall and maintaining the distinctive identity of MonsterFlex. The result is an appealing packaging that highlights both brands, making them instantly recognizable and attractive to fans of all ages.